E132 | Coffee Myths: Series Finale

 

The future of the Specialty Coffee sector…

What does the future of the specialty coffee sector look like? Is it going mainstream? What are the implications of a growing demand for a higher quality coffee? Listen to this episode to hear what Henry Wilson of PDG has to say about the commercialization of specialty coffee.

About Henry Wilson

Henry is the Founder and CEO of Perfect Daily Grind Coffee Publication which received 4.5 Million Page Views in 2018. His publication is in English and Spanish and accessed all over the world as a means to empower people through free coffee education.

 


Episode References

Content References

Perfect Daily Grind Instagram
Instagram (Perfect Daily Grind Team)

Perfect Daily Grind
Perfect Daily Grind (Perfect Daily Grind Team)

Blockchain Coffee
Yave website (Yave Team)

Roasters Forum
Perfect Daily Grind (Perfect Daily Grind Team)

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Coffee: A Global History
Professor Jonathan Morris

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E131 | Coffee Myths: What is Direct Trade REALLY?

 

What is direct trade? Does it really matter?

Has the phrase direct trade become abused and stretched to the point it has lots its meaning? Investigate this and more as we invite guest Henry Wilson of Perfect Daily Grind on the show to talk about sharing the risk.

About Henry Wilson

Henry is the Founder and CEO of Perfect Daily Grind Coffee Publication which received 4.5 Million Page Views in 2018. His publication is in English and Spanish and accessed all over the world as a means to empower people through free coffee education.

 


Episode References

Content References

Stories Behind the Grind (Aidan Vuocolo)
How Perfect Grind Daily CEO, Henry Wilson, Grew To Be The World’s Leading Coffee Publication

The Hospopreneurs Podcast (The Hospopreneurs Team)
The Perfect Daily Grind with Henry Wilson

Perfect Daily Grind (Perfect Daily Grind Team)
Perfect Daily Grind

Instagram (Perfect Daily Grind Team)
Perfect Daily Grind Instagram

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Professor Jonathan Morris

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E130 | Coffee Myths: Turkish Coffee, Ibrik, Cezve, and New Zealand

 

Turkish Coffee, Ibrik, Cezve, and New Zealand

Turkish coffee — if you can call it that — is not often considered a good way to brew coffee. Is it misunderstood? Matt Perger believes so and shares what e thinks about it on this episode. Get ready as well for a special appearance by guest Professor Jonathan Morris to teach us a thing or two about the history of the Cezve.

About Matt Perger

Matt was the World Brewers Cup Champion for 2012 and is currently the leader of the organization called Barista Hustle. BH is known for its great impact on barista education through mostly free content provided by a team of coffee lovers.

 


Episode References

Content References

Coffee: A Global History (Jonathan Morris)
A book worth reading if you like coffee history with a link to a discount below

Barista Hustle (Jeremy Challender on Barista Hustle Team Youtube)
The Wendelhoff

Barista Hustle (Jeremy Challender)
Cezve Ibrik Brew Guide

Barista Hustle (Barista Hustle Team)
Coffee Course and Certification

Barista Hustle (Barista Hustle Team)
Barista Hustle Instagram

Mr. Universe – “McDonald’s” Quote (Jim Gaffigan)
Jim Gaffigan YouTube Channel

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Professor Jonathan Morris

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E129 | Coffee Myths: Extraction with Matt Perger

 

Extraction with Matt Perger

Coffee extraction is one of those coffee brewing topics that can really get your brewer mind into a bind. It has been a topic on the show before, but not like this. Is it possible we have been thinking about extraction all wrong?

About Matt Perger

Matt was the World Brewers Cup Champion for 2012 and is currently the leader of the organization called Barista Hustle. BH is known for its great impact on barista education through mostly free content provided by a team of coffee lovers.

 


Episode References

Content References

Barista Hustle — Website

Kruve Inc. — Mentioned during Matt’s discussion of extraction experiments at Barista Hustle.

Onyx Coffee Lab — Coffee used during Matt’s extraction experiments.

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E128 | Coffee Myths: There is Super Specialty Coffee in California

 

There is Super Specialty Coffee in California

 Photo courtesy of  Frinj Coffee
Photo courtesy of Frinj Coffee

Not all coffee myths are built on lies. You would think something called “Super Specialty Coffee”” would be something that falls into a category with snake oil and dancing goats. As it turns out, Jay Ruskey is a tree farmer from California ready to show the world just what Super Specialty Coffee is.

About Jay Ruskey

Jay Ruskey is Co-Founder and CEO at Frinj Coffee, Inc. which is a coffee company in Goleta, California. This company started as a company called Good Land Organics and has since grown to become the leading specialty coffee organization in the Continental US (more of their story here). Most notably, Frinj is producing an emerging coffee product called Super Specialty Coffee. Some of this coffee will be available for purchase from companies like Bird Rock Coffee Roasters and Blue Bottle Coffee in 2019.

 


Episode References

Content References

Frinj Coffee – Website

World Coffee Research – Website

UC Davis – Website

Music

Ramirez, David. “Harder to Lie” Fables, Names of other contributors, SWEETWORLD , 2015, track 2. DavidRamirezMusic.com, track URL

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E127 | Coffee Myths: Flat Whites and Blue Bottle

 

Coffee Myths and Coffee History (Part II)

It seems myths, misinformation, and falsehoods concerning coffee have been witnessed (or missed) in the timeline of coffee since the first sip. So what kinds of myths are out there? Well, how about myths around Flat Whites, Blue Bottle, and more. This is part two of two episodes featuring the industry leading Coffee Historian, Professor Jonathan Morris.

About Professor Morris

Professor Jonathan Morris is Vice President and Chair of Research Policy Committee (part of the Royal Historical Society) and a Research Professor in Modern European History. He is also the Director of Heritage for Business within the School of Humanities at the University of Hertfordshire. He is known in the Coffee Industry as “ The Coffee Historian.” He is author of the book Coffee: A Global History.

 


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E126 | Coffee Myths: Coffee Origin, Cappuccinos, and More

 

Coffee Myths and Coffee History (Part I)

It seems myths, misinformation, and falsehoods concerning coffee have been witnessed (or missed) in the timeline of coffee since the first sip. So what kinds of myths are out there? Well, how about myths around the origin of coffee, cappuccinos, and more. This is part one of two episodes featuring the industry leading Coffee Historian, Professor Jonathan Morris.

About Professor Morris

Professor Jonathan Morris is Vice President and Chair of Research Policy Committee (part of the Royal Historical Society) and a Research Professor in Modern European History. He is also the Director of Heritage for Business within the School of Humanities at the University of Hertfordshire. He is known in the Coffee Industry as “ The Coffee Historian.” He is author of the book Coffee: A Global History.

 


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E125 | Coffee Myths: Arabica vs. Robusta (pt. II)

Episode 125 Coffee Myths: Arabica vs. Robusta (pt. II)

 Credit: Permission from World Coffee Research.
Credit: Permission from World Coffee Research.

It has become an assumption that Arabica coffee is better than Robusta. But why is this the case? What does better mean? This is part II of our conversation on this topic.

Guest(s)

Hanna Neuschwander

Communications Director at World Coffee Research

 

Twitter: @thecqi
Website: coffeeinstitute.org

Mentions

Resources

Coffee Quality Institute Q Program


E124 | Coffee Myths: Arabica vs. Robusta (pt. I)

Episode 124 Coffee Myths: Arabica vs. Robusta (pt. I)

 Credit: Permission from World Coffee Research.
Credit: Permission from World Coffee Research.

It has become an assumption that Arabica coffee is better than Robusta. But why is this the case? What does better mean? This is just part one of our conversation on this topic.

Guest(s)

Hanna Neuschwander

Communications Director at World Coffee Research

 

Twitter: @hneuschwander
Website: worldcoffeeresearch.org

Mentions

Resources

Coffee Quality Institute R-Program